Personalized Collection

No distractions. No fluff. Just your next target — etched in steel.

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KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

GOING

KEEP

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KEEP

GOING

The Science Behind Why Wearing Your Goals Work

A study from Dominican University found that you're 42% more likely to achieve your goals just by writing them down — because it makes your goal real. Now imagine wearing that goal every day. Our engraved dog tags turn your mission into something you can see, feel, and carry with you. It becomes a daily reminder, a physical commitment, and a silent push when motivation fades. This isn’t just jewelry — it’s a tool for discipline, clarity, and follow-through.

42%

more likely to achieve your goals — because what stays in front of you, stays in focus. This tag keeps your mission where it matters: right on your chest.

Matthews, Gail. (2007). "The Impact of Commitment, Accountability, and Written Goals on Goal Achievement."

Dominican University of California.


Let's Build This Together

My vision for Keep Going goes beyond selling products — I'm building a movement that empowers young men to become who they're meant to be.

Most of us already know we're capable of more. We feel it in our bones. We see the gap between where we are and where we could be. Keep Going exists to help you close that gap.

This brand matters deeply to me because your transformation matters. Every piece of feedback, every suggestion, every story you share helps me build something that truly serves you.

My door is always open. Whether you want to share your wins, suggest improvements, or just tell me what's on your mind — I'm listening.

Real conversations build real solutions.

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